DEEP CYCLE These batteries feature a heavy charge and discharge cycle, making them perfect for long-lasting power. If you’re operating a trolling motor, live well pump, depth finder or fish locator, a deep cycle marine…
This will be your new favorite shad-style crankbait. That's a bold statement, but just wait and see! These Bullet Points tell the story! • The Colors/Finishes: Prism Shad, Rainbow Trout, Himenmasu, Crystal Black Pearl, Gold…
“Simply amazing,” is what Mark Daniels Jr. has to say about the ‘secret’ leader and now available in 2, 4, 6, 8, 10 & 12 lb. test! “This is the real deal,” confirms Bassmaster Elite…
ABA anglers you should consider expanding your arsenal to include High Vis braid to detect more bites. Thump! Line Jump! Swing? Tight! Yeah! Get the net! Ahhhhh, nothing better, right? Visual strike detection puts more…
The day dawns with possibilities. You turn the key. Press the pedal. Hit the lights. Grip the throttle. On the road, on the trails or on the water, you expect your truck, bike, ATV or…
One of the greatest things about the drop-shot rig is that it works with nearly any soft plastic bait on the market. Anglers can have success with everything from finesse worms to soft stickbaits and…
Initiatives reflect Mercury's belief that industry can champion significant and sustainable improvements to protect the environment. Mercury Marine today was named a winner of the 2020 Energy Efficiency Excellence Award by Wisconsin’s Focus on Energy program. The…
Daiwa Launches New J-Fluoro Samurai FluorocarbonNew fluorocarbonmainline delivers the ultimate in strength, reliability and fishabilityCypress, CA (July1, 2020) –Quality fishing line is cornerstone to success, period. Without it, the prospect of catches are dramatically decreased-lures break off, memory coils…
Daiwa Corporation is proud to announce the release of a new stick in the very popular Tatula Series of bass rods, the TATULA SWIMBAIT ROD. The Tatula collection is the most complete professional collection of bass rods on…
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